Briefkits

AI that grows ROI on paid ads for DTC brands. Computer vision watches every ad, finds what drives sales and turns it into new winning creatives. 5 paid US pilots, +25% ROI, -16% CAC.

Product is live with US brands. 5 paid pilots ($25k ARR) with +25% ROI, -16% CAC on average from the same ad spend.

Briefkits, Inc. is a Delaware C-corp and part of the YEP USA Accelerator.

Raising a pre-seed round.

1. In 2025 Meta rolled out Andromeda, a new ad algorithm that shows personalised ads. To reach their audience, brands now need to launch literally 10x more creatives.

2. Meta ads keep getting more expensive: CPM grows about 22% a year, as more brands compete for limited attention.

1. Briefkits uses computer vision to watch every single ad, frame by frame. It tags each creative on 30+ parameters (pain, angle, hook and more).
2. Then groups the data to find what exactly driving ROI and lower CAC.
3. Ships data-driven creatives that grow revenue without wasting budget.

Subscription with two revenue streams:

1. Monthly plan priced by the monthly Meta ad spend of the brand: $125 to $750+ per month, custom plans for agencies and $100K+ spenders.
2. Usage credits for analysis and ad generation, with top-ups when credits run out.

75% gross margin.

Expected LTV:CAC of 6:1 ($1,800 LTV vs $300 CAC).

YEP USA Accelerator, 2026