Our product went through 4 important software development stages:
1. Idea validation:
Explanatory video with a questionnaire for viewers to validate the problem and solution:
80,8% examined would go and register to find a right person for their business need
82,7% examined would go and register to share their knowledge with others if needed
2. Customer interviews – 5 big institutions which aim to educate professionals and create a community for mutual support, raised a need for quick person match for business and career opportunity, speaker role, article writing, workshop facilitation, etc.
4. Landing page – after 4 days of organic marketing on LinkedIn There are 34 registrations with coversion rate 24%
5. Getting traction:
Target groups – groups of people who made registration: owners of small comapnies, specialists of corporations, Founders of startups, CEOs of non-profit organisations, Executives in the firm, b2b freelancers.
Countries: the USA, UK, Poland, Belgium, Luksemburg, Germany, Italy, Spain, Belgium, Singapore.