Photo - MeteoTrack
59733

MeteoTrack

Poland, Malopolska
Market: Farming
Stage of the project: Operating business

Date of last change: 10.03.2023
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Idea

MeteoTrack Agro is an AI-based holistic decision-support platform for farmers using own algorithms to provide accurate information on weather and soil to optimise productivity and soil sustainability.

Current Status

-$620k invested in our weather prediction algorithm
-1,000 active users within the first 4 weeks of the soft launch
-3 strategic business partners, including the biggest agricultural business in Europe
-4 universities as R&D partners

Problem or Opportunity

Food production faces critical challenges today: climate change-related unexpected weather events, military conflicts and the economic crisis. Moreover, many agricultural soils are eroded and ineffective, producing little yield.

Solution (product or service)

The weather and soil are the most important factors in food supply.
MeteoTrack is an AI-powered decision support platform for farmers providing vital information on both. We generate weather windows indicating the best time for agricultural practices for particular crops. We also support farmers and agricultural businesses with soil sampling and soil analysis, which are crucial for soil health and productivity.

Business model

-B2B sales - weather windows premium users
-B2B2C soil labs
-B2B2C soil sampling agencies

While revenue is an important metric, it is not our primary focus at the moment. Our current focus is on validating our hypothesis and scaling our product to reach as many potential customers as possible. We believe that by focusing on growth and building a solid user base, we will be in a stronger position to generate significant revenue in the future. Our goal is to create a product that solves a real problem for our target market.
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